About Us
Story Of Sitaram Diwanchand
Story Of Sitaram Diwanchand
Established in 1955 by Shri Sita Ram Ji and Shri Diwan Chand Ji, who migrated
to India from Pakistan, this brand embarked on its journey with humble origins, peddling Chole
Bhature from a bicycle in front of Delhi's Paharganj DAV School.
In the 1970s, Shri Sita Ram
Ji established a stall across from the now-defunct Imperial Cinema in Paharganj, Delhi, steadily
building a dedicated customer base. Throughout the years, our unwavering commitment to quality and
taste has remained consistent.
During the same era, Shri Sita Ram Ji acquired a shop near the
Chanakya Hotel in the same vicinity, marking a pivotal moment in the brand's history. This location
has since become an iconic destination for Chole Bhature enthusiasts, spanning
generations.
In 2008, with the blessings of their father late Sh. Sudarshan Kohli,
third-generation entrepreneurs Rajiv Kohli and Utsav Kohli ventured into a new branch in Pitampura,
another in Paschim Vihar in 2017, and the latest one in Sector 46 Gurugram in 2023. Today, they
continue to prioritize customer service while catering to the enduring tastes of modern
customers.
Furthermore, our range of Ready-to-Eat food products can be found in leading
retail chains across Delhi/NCR and is also available for online purchase on platforms like Amazon.