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Late Sh. Sitaram Ji started the chole bhature business with a small push cart near DAV School, Paharganj in 1955. With a passion for cooking and a desire to provide delicious and affordable food to the residents and shopkeepers of the area, he would push his cart around and sell the exotic tawa chole bhature. The taste and aroma of his food soon became the talk of the town, and people from all over Delhi would come to try his famous dish.
After years of hard work and dedication, in 1970, Sh. Sitaram Ji opened a small shop in Paharganj. It was a humble beginning, but word-of-mouth and the love of their customers helped them grow their business manifold over the years. Their chole bhature became so famous that people would line up outside the shop just to get a taste of it.
In 2008, the family opened their second branch in Pitampura to cater to the growing demand for their delicious food. The third branch was opened in Paschim Vihar in 2017, making Sita Ram Diwan Chand a household name across Delhi. Despite the growth, the quality and taste of their food remained consistent over the years, and customer service continued to be their top priority.
What sets Sita Ram Diwan Chand apart from other chole bhature places in Delhi is their commitment to using fresh and high-quality ingredients. From the chickpeas to the spices, everything is sourced from trusted suppliers and prepared in-house to maintain the authentic taste that their customers have come to love.
Another unique aspect of their business is their use of traditional tawa (griddle) for cooking the chole bhature. This method of cooking not only adds to the flavor and texture of the dish but also makes it healthier as it requires minimal use of oil.
Sita Ram Diwan Chand has become a legend in Delhi's street food scene, and their chole bhature is considered the best in the city. Their legacy continues to thrive, with generations of families coming to enjoy their delicious food. Their success is a testament to the fact that with passion, hard work, and commitment to quality, one can build a successful business from scratch.
Sita Ram Diwan Chand is not just a business but a legacy that has been passed down through generations. Their journey from a small push cart to three branches across Delhi is a story of passion, dedication, and hard work. Their commitment to quality and customer service has made them an iconic name in the street food scene of Delhi, and their chole bhature is a must-try for anyone visiting the city.
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