About Us
Story Of Sita Ram Diwanchand
Established in 1955 by Shri Sita Ram Ji and Shri Diwan Chand Ji, who migrated to India from Pakistan, this brand embarked on its journey with humble origins, peddling Chole Bhature from a bicycle in front of Delhi's Paharganj DAV School.
In the 1970s, Shri Sita Ram Ji established a stall across from the now-defunct Imperial Cinema in Paharganj, Delhi, steadily building a dedicated customer base. Throughout the years, our unwavering commitment to quality and taste has remained consistent.
During the same era, Shri Sita Ram Ji acquired a shop near the Chanakya Hotel in the same vicinity, marking a pivotal moment in the brand's history. This location has since become an iconic destination for Chole Bhature enthusiasts, spanning generations.
In 2008, with the blessings of their father late Sh. Sudarshan Kohli, third-generation entrepreneurs Rajiv Kohli and Utsav Kohli ventured into a new branch in Pitampura, another in Paschim Vihar in 2017, and the latest one in Sector 46 Gurugram in 2023. Today, they continue to prioritize customer service while catering to the enduring tastes of modern customers.
Furthermore, our range of Ready-to-Eat food products can be found in leading retail chains across Delhi/NCR and is also available for online purchase on platforms like Amazon.
